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24th May 2023

Partner Insight: BT helps customers wipe away the greenwash

BT has launched a new proposition to help multinational customers evolve their networks for net zero carbon emissions and deliver circularity in a measurable way.

Combining the company’s digital carbon measurement tools, network design services, in-life support and recycling and re-use schemes with strategic partners to deliver a comprehensive managed service for customers.

Sustainability is now a significant factor in decision-making for almost all customers globally, with 88% of customers stating they would rethink purchasing from companies that aren’t ethically or environmentally sustainable.

Combining consumers buying power with increasingly strict environmental legislation and sustainability is rising rapidly up the business agenda, causing organisations to look for more effective ways to reduce their carbon footprints, leading to carbon reduction and circularity targets cascading throughout organisations, including to CIOs and IT teams.

However, with networks and digital assets dispersed around the globe, many CIOs struggle to effectively measure energy consumption and carbon emissions while putting in place processes for managing end-of-life equipment.

To find out more about how BT’s Digital Carbon Calculator can help empower organisations to contribute measurably to their net zero and circularity goals, click here.

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